Relevance is cultivated.

Leadership is earned.

We build brands that shift + shape the culture. Our work is grounded in timing, perspective, and earned credibility.

We create the moment.

PARTNER

Well Connected

Dream Clients

What our clients are saying

Magic Hour PR has been such an important asset to our team at Cheekbone Beauty since 2020. Ashley has been an important part of not only building, but executing national + international PR coverage, helping us launch to Sephora and get noticed by various outlets and platforms, as well as attracting new customers. Ashley's expertise and professionalism really sets her apart from others, and it is evident in the exposure she helped us gain throughout both Canada and the US.

– Jennifer Harper, founder and CEO, Cheekbone Beauty
We’re a start-up, and from the beginning we have focused nearly all of our resources on production —so it took us a good three years to invest in any kind of PR. But when we published The Greenhouse Cookbook with Penguin Random House, we knew it was time to find the right person to help us spread the word. Ashley understood our needs (and our qualms) immediately. She jumped right in, and with very little time to prepare, worked with us and the Penguin team to plan a successful, 6-city national book tour including TV and radio spots, press interviews, and a series of unique events that reflect our brand. She is a joy to work with—flexible, industrious, meticulous, and very lovely in every way—and we look forward to embarking on many more exciting projects together in the future!

– Emma Knight, co-founder and director of marketing, Greenhouse Juice
We interviewed a few different PR firms before meeting with Magic Hour. From our very first meeting, we knew we had found our match! Ashley quickly understood what we needed and guided us through all of the social/pr tactics so that we could make a splash in the home decor world when our site went live. Her expert advice, strong relationships and ability to craft a unique story, landed us in some top publications. Ashley also launched our first influencer campaign, which helped us build our brand from day one.

– Andrea Doxey, founder, Rainsford Company
Ashley’s kind and thoughtful approach to PR led us to some very successful media exposure (including hits in Cosmopolitan, Hunker, New York Mag, Chatelaine, The Kit, and Elle Canada) that helped launch our new brand off the ground. She was an absolute pleasure to work with.

– Julia Reid, co-founder, tuck bedding

Meet Ashley

Ashley Seale is a spirited communications leader with 15 years of PR + marketing experience. Between her time in the agency world, helming teams and leading award-winning, national campaigns + events for lifestyle, fashion, tech, and beauty brands to working in-house for fashion labels Hugo Boss and Pink Tartan + luxury retailer Holt Renfrew, Ashley has fine-tuned a truly holistic expertise.

An entrepreneur at heart, she launched Magic Hour (FKA Ruby Social Co. – IYKYK) in 2017, partnering with select brands + organizations such as Greenhouse Juice, Cheekbone Beauty, trove wellbeing, Rainbo Mushrooms, and nutbar, to name a few.

She and her work have been featured in The Globe and Mail, The Kit, Vogue Living, Domino, and more.

Ashley has cultivated relationships across the creative class and never misses an op to connect or collaborate.

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